Versace Unique :

Versace, in collaboration with ModeLabs Group, announces the launch of Versace One, the first luxury mobile phone multimedia and touch screen that will be available through major networks exclusive watchmakers and jewelers, and Versace flagship stores across in the world from early June 2010.

Versace Sole combines all the functions essential to own a business and personal use. The device, which employs the most luxurious materials, is hand assembled in France and meets the highest standards of quality that characterize all Versace products.

While the phone cover is decorated with pure ceramic or lacquer, delicately framed with 18K yellow gold or stainless steel 316L, the back is dressed in genuine leather handmade and stamped with the head of Medusa.

The touchscreen Versace Sole is the biggest piece of sapphire crystal ever produced. This high technology material, impossible to scratch and incredibly smooth and responsive, provides conductivity and incredible mastery of the interface of the phone.

Under the appearance of fine Versace Sole is a world of high technology created by LG which guarantees a perfect balance between use, technology and design.

Versace Sole offers all the features essential to a phone, the 3G network, access to e-mail, video player, a camera flash and a 5 megapixel netbook. Featuring the incredible Dolby Surround Mobile, it restores an exceptional quality ringtones, MP3 music files and videos for 30 hours of playback.

Gian Giacomo Ferraris, CEO of the Versace Group, said: "Versace Sole fascinates us. Our team worked in perfect symbiosis with our partners at ModeLabs to manufacture a highly innovative product combining expertise with luxury materials, craftsmanship and advanced technology from LG. As a growing business, we are especially pleased to strengthen our offering of luxury accessories complement fashion items that are the heart of our business and this, in the purest respect of DNA by Versace.

"The creation of a mobile phone for a great luxury brand is first and foremost the story of a passion. In the beginning of a new product, a chemistry is created between the creative online brand and know-how combining tradition and innovation in respect of design, materials selection, technology choice and the requirement finishes. It is this passion that our phones are unique, "says Stephane Bohbot, CEO of ModeLabs.

About Versace

Gianni Versace SpA is a leading international firms, fashion design and a symbol of Italian luxury worldwide. The brand develops, manufactures, distributes and sells fashion and represented a style of life, including the creations of the workshop (haute couture), ready-to-wear, accessories, fine jewelry, watches , glasses, perfumes and furniture. All these products bear the characteristic emblem of the jellyfish. For more information, visit: www.versace.com.

About ModeLabs

ModeLabs Group (ISIN: FR 0010060665), creator of customized mobile phones and telecom distributor, is an actor in the new generation in the area of mobile telephony. The company designs, develops and markets wireless phones, accessories and services in a flexible and integrated operators, retailers and brands in the mobile sector.

Its activities are structured in two strategic divisions

* Manufacturer ModeLabs combines design, expertise in design and technological expertise to provide luxury brands (Dior, TAG Heuer, Versace) the opportunity to create their own line of mobile phones, accessories and services for telephony mobile, and ensure quality and selective distribution on three continents in department stores, fashion shops and jewelry stores.
* ModeLabs Distribution, specialist and leader in France in the distribution of mobile phones and mobile phone accessories, is present in each area of distribution: networks, mobile virtual network operators, supermarkets, multi-specialists, telecommunications specialists other retailers and electronic commerce.